Thermen Dilbeek is a household name for everyone in Belgium who enjoys a day of wellness. The company began as a small sauna in the 1990s, growing into a major success story with multiple locations. Technical manager Jean-Pierre Jacobs has been there since the beginning. In Tunify, he found the ideal partner for playing royalty-free music in the thermal baths.
Today, Thermen Dilbeek is also a beauty salon, gym, hotel and restaurant. But the sauna complex is still the centre of this world. You can try out any of 7 different saunas. Inside, you have bio, panorama and infrared saunas. The outdoor facilities include a sauna with an open-hearth fire, a wet sauna and 2 more saunas with salt therapy.
According to Jean-Pierre, this extensive range is the reason for the success of the business: ‘You need to keep innovating. And wanting to offer more than the competition, in terms of both range and service. Nowadays, we have very diverse clients. Some come just to exercise, while others come here primarily to relax.’
‘There is also a great difference between the summer and the winter,’ continues Jean-Pierre. ‘In the winter, for most visitors, it’s all about the saunas and the swimming pools. In the summer, people come to sunbathe, read and enjoy a glass of wine.’
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